Key figures

Calvados

The figures relating to Calvados are given in hectolitres of pure alcohol : 

  • One hectolitre of pure alcohol is equivalent to 357 70cl bottles of Calvados.
  • One 70cl bottle of Calvados with 40% ABV corresponds to 28 centilitres of pure alcohol (70cl x 40%).

After a strong 2022, marked by significant growth in shipments, the Calvados industry experienced stagnation in its sales in 2023. In 2024, 4,608,513 bottles were sold by the 300 operators across the three Appellations d'Origine Contrôlée. Although exports saw a slight decline, Calvados continues to appeal to the French market, with an encouraging 1% growth in domestic sales.

With 47% of sales directed towards export, certain international markets stand out with significant increases, despite a complex global context. This is particularly true for Japan, where Calvados shipments grew by 39%.

As a result, the Japanese market has entered the top 10 of Calvados' largest export markets.

Pommeau

In 2024, nearly 660,000 bottles of Pommeau were sold worldwide (98% on the domestic market). 517,300 bottles of Pommeau de Normandie and 142,500 bottles of Pommeau de Bretagne were sold last year.

Pommeau continues to enhance its image, particularly through communication campaigns around the POCITO, a cocktail made with Pommeau de Normandie.

PDO ciders and perry

About twenty producers in the Pays d'Auge, a dozen in the French Cornwall and Cotentin as well as fifteen in the region of Domfront sell each year between 700,000 and 1,000,000 bottles of ciders and perry from the four appellations. 

In 2021, 850,000 bottles were sold in France and abroad. 

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